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Logo reading "IAB Tech Lab Summit: Welcome to the Agentic Web"

Branding an event to showcase the future of the agentic web

IAB Tech Lab’s 2026 Summit takes attendees on a journey through the Agentic Web to experience the new reality of AI advertising. Each year the event brings together industry leaders, from technology, product, and operations, to explore the cutting-edge solutions shaping the future of the industry.

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Client

IAB Tech Lab

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Design

Event Graphics

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1. Backstory

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2. Visual Identity

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    Auditorium containing chairs and a backdrop with IAB Tech Lab Summit Agentic Web branding
    Expo hall entryway with IAB Tech Lab Summit Agentic Web branded signage
    Registration desk containing IAB Tech Lab Summit Agentic Web branding
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